You Want the Best Price.
I Bring the Strategy to Get It.
Sell With Confidence - Guaranteed.
A smarter process. A stronger outcome. Backed by guarantees that hold me accountable.
I lead every sale with disciplined preparation, pricing precision, and a clear, step-by-step process — all backed by performance guarantees that hold me accountable from start to sold. The goal: maximize your value, protect your time, and deliver a clean, confident close.
You want the best possible price, a smooth process, and someone who actually takes this as seriously as you do. That’s what I deliver. I lead every sale with a clear plan — from pricing and prep to marketing and negotiation — so you can move forward with confidence.
You won’t be left chasing down vendors or wondering what’s happening next. I manage the details, line things up, and keep everything moving — so you can stay focused on your next chapter, not the stress of selling. This is full-service support, handled like it should be.
And I don’t just promise results — I back them with performance guarantees. That means real accountability, real follow-through, and no excuses. When you work with me, you’re not just listing your home. You’re putting it in the hands of someone who treats your sale like their own.
Let's Build Your Selling Strategy
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This conversation is all about you — your goals, your timeline, and the best way to position your home for success.
We’ll start by discussing what you want to achieve — whether that’s a top-dollar sale, a fast close, a quiet off-market process, or something in between. Then I’ll walk you through the 6 Ps I use to guide every listing: Preparation, Presentation, Pricing, Photography, Promotion and Process Management. You’ll get clear on what your home is worth, how to price it based on your goals and the current market, and exactly what prep makes sense to maximize value without wasting time or money.
You’ll also get a preview of how I’ll market your home with intention — from professional media and targeted outreach to showing strategy and negotiation. And by the end of our conversation, you’ll have a clear, custom marketing plan tailored to your property, your priorities and your path forward.— no guesswork, no pressure, just a smart next step.
The 6 Ps of Selling Your Home
Preparation
I help you get the home in top shape — quickly and efficiently. From small repairs to cleaning and curb appeal, I bring in trusted vendors to get everything handled. I also coordinate inspections up front, so we can disclose properly and avoid surprises down the line.
Presentation
How your home feels to buyers can have a big impact on your final sale price. I’ll help you fine-tune the details — whether that means bringing in a professional stager or giving you a simple, effective checklist to keep your home show-ready while you live in it.
Pricing
We price your home based on real data — not gut feel. I analyze active listings, recent sales, and pending deals to position your home competitively, attract strong interest, and avoid costly missteps. The market sets the price — I help you align with it strategically to get the best result possible.
Photography
Every listing deserves to look its best — that’s why I include professional photography on every home I sell. For properties that warrant it, I also offer high-end video, aerial drone shots, and lifestyle media to help your home stand out and make a lasting impression. It’s about creating the kind of first impression that gets buyers in the door.
Promotion
I use a multi-faceted marketing strategy to make sure your home reaches the right buyers — wherever they are. From social media campaigns and targeted digital ads to print media and direct agent outreach, every channel is selected with purpose. It’s not just about exposure — it’s about attracting serious, qualified interest.
Process Management
I manage the entire transaction from start to finish — so you don’t have to. That includes top-shelf negotiation and proactive problem solving to get your home into contract and across the finish line smoothly. You stay informed and in control, while I handle the details and keep everything moving.
Testimonials
What Clients Are Saying
Free Resources for Sellers
The Power Seller's Guide
Proven strategies to get top dollar with less stress
This e-book is designed to help homeowners navigate the selling process with clarity and confidence. Whether you're listing next month or just starting to think about it, the Power Seller’s Guide outlines the key elements that drive a successful sale — so you can make informed decisions from the start.
Here's what you get:
A six-step framework covering everything from preparation to closing.
How to evaluate active, pending and recent sales when setting a price.
Tips on home prep, presentation and marketing to maximize appeal.
An overview of the full sales process, including what to expect at each stage.
Thinking of Selling Soon?
The most successful home sales start by defining your goals early. Are you chasing top dollar, prioritizing convenience, or planning a move across town—or across the country? Once your priorities are clear, you can make smart choices about prep, pricing, and timing. Start by evaluating your home honestly—what repairs or updates are needed, and what can be done to enhance appeal without overinvesting? Decluttering, cosmetic refreshes, and basic maintenance go a long way. Your living situation matters too: will you stay in the home during showings, or move out early? Avoid DIY shortcuts or unqualified contractors; they often lead to inspection issues. Instead, use trusted vendors and consider options that defer costs until closing. With the right planning, professional support, and execution, selling your home can be smooth, strategic, and profitable.
Pricing Strategies
Pricing a home isn’t guesswork — it’s a strategic decision grounded in market data and your personal goals. A strong Comparative Market Analysis (CMA) provides the foundation, showing how similar homes nearby have sold. From there, sellers can choose to price at market value to attract qualified buyers quickly, price below market to spark interest and drive competition, or price above market in hopes of a premium offer — each approach has tradeoffs. The key is understanding your local market, being flexible with feedback, and aligning your strategy with what you want most from your sale.
What People Don't Think About When Selling
Selling a home comes with more than meets the eye. Emotional attachment can cloud pricing decisions, while keeping a home show-ready day after day is often more stressful than expected. Many sellers underestimate how much they’ve accumulated over the years, making packing a last-minute scramble. And beyond the sale price, financial surprises like closing costs, capital gains taxes, and changes to your property tax basis can catch you off guard. Planning ahead — from temporary housing options to decluttering early — can make the entire process smoother, more efficient, and ultimately more rewarding.
My Performance - Guaranteed.
Risk Free Exit Guarantee: If you're not completely satisfied with my service, you can cancel the listing agreement at any time, no questions asked, and owe me no commission.
Top Dollar Guarantee: For participating properties, if your home sells for less than our agreed-upon target price, I'll reduce my commission at closing.
Quick Sale Guarantee: For participating properties, if your home doesn't receive a qualifying offer or go into contract within our agreed upon timeframe, I'll reduce my commission at closing.
